Nowadays technology is bringing new opportunities among all kinds of businesses. With the establishment of the social world on the internet, making connections is way easier than traditional interpersonal connections.
Due to our digitally driven lifestyle, we have to change our traditional method and adapt to technology, if you haven’t done it already, it’s time to move on.
There is no doubt, Website is a very crucially essential thing for you as a businessperson. And we should understand why website is important?
If we take a look at numbers, an average person spent 6hr and 42min online on daily basis (source: Digital Trend 2019 Repost).
With everyone depending on the Internet for their necessities and needs. How one can neglect the potential of website in a business, as it connects you to your target audience from around the globe.
Let’s see some stats showing why website is important?……
Why You Need a Website?
- 75% of people believe that their first impression of any business comes from its website.
- 91% of customers have visited a store after interacting with a online website.
- 86% of consumers rely on the internet to find local business.
- 57% of internet users say they won’t recommend a business with a poorly designed website on mobile.
- Your websites have 50 (0.05 seconds) milliseconds to make a good first impression according to the recent study done by Carleton University Human-oriented Technology Lab
- 94% first impressions are design related.
- 38% of people will stop engaging with a website if the content/layout is unattractive. (Adobe)
- 44% of website visitors will leave a company’s website if there’s no contact information or phone number (KoMarketing)
Let’s see some benefits showing why website is important?……
What are the Benefits of Having a Website?
You may be surprised. If you haven’t ever had a website before and are thinking about creating one, it helps to know all of the benefits.
There are so many great reasons to have an online presence these days. And for businesses and organizations, having a website isn’t just important — it’s vital.
Here is a list of top benefits of having a website.
- Expand your reach
- Build trust and credibility
- Looks more professional
- Business stays open 24/7
- Attracts new customers and reaches new markets
- Provides value to your customers
- Generates leads and sales
- Increases brand awareness and promotes your business
- You can get feedback from customers
- Get free advertising by creating a blog
- Reduced marketing costs (ROI)
- Showcases your expertise
Now, let’s know the top 3 reasons…
Why Website Is Important for Business Growth?
Website Development provides you with an online face for your customers to become aware of your products and services and make them understand what makes you different from your competitor (i.e., your USP).
Showcasing your products or/and services with high-quality images and proper presentation influences a large number of customers, as it is important to make a product as relatable and attractive as possible.
Along with all these things, with Website or Web Development you can:
Increase Accessibility and Communicate with your customers effectively.
When it comes to accessibility and customer interaction, website service allows you to be accessible at any time of the day. It provides the information they need when they need it.
Provide better information, write blogs about your business, product and services to fulfil customer’s needs.
With 24*7 accessibility customers can interact with you and your business with the help of live chats, contact forms, feedback and comment sections.
All these things show how much you are concerned about your customers and visitors. And this will help you to make more business in the long term.
Expand your reach to your potential audiences and customers.
You can expand your reach through your business website and page to get more exposure and attract more business leads. Through your and your products and services testimonials help you to earn the trust of your visitors and customers.
Building an audience and customer base needs a properly designed website. Focus on making a responsive website design for your website, so you can be accessible to the maximum extent of all devices: smartphones, tablets and desktops. This will increase your organic traffic.
Proving your Credibility and Reliability
A Website facilitates with the most convenient method to show your credibility. Your business’ skills, credentials, work process, expertise and experience can be seen in a single place. And these details help you to gain the trust of your visitors.
That’s why you have to design your website in the best possible way, as your business credibility depends on it. And your business credibility is the thing that helps in converting your visitors into your customers and generating more leads.
Impact of Website on Businesses in Modern World
In fact, website has changed the way of doing business. If we think about it, a businessperson with a website has a lot more potential than one without a website.
These days, having an online presence has become a necessity for businesses. The website can be a connection point between you and your (possible) online customers.
For your business to generate more leads, your brand needs to be seen, and your goals to be achieved, website development plays a very crucial role. You can provide information about your product and services and also get to know how you can improve your product and services through your customer’s feedback.
And as human beings, we always search for comfort and convenience.
And it sounds great when we can access a whole host of information with just one click, this is what people need these days when searching for anything on the internet.
If your product’s or services’ information is not on the other side of the click, you have already lost millions of potential people which technically means your business doesn’t exist for those people.
In a nutshell, website development plays an important role in effective business marketing. Remember that the internet keeps evolving, so help yourself by adapting according to the market and internet.
Be unique and useful to your customers, that is the secret ingredient of a successful business.
And now if you have known the reasons why website is important for your business, invest in effective web development services and get ready to collect all the benefits mentioned above.
If you’re searching for a valuable Website design and development agency, then we would love to work with you. We have a group of specialized website designers and developers who would love to raise your business to a different standard.
Thank you for reading, it means a lot to us.